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Project 1
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PapaGino's Deli Pizza
 

Overview

 

PapaGino's Deli Pizza is a range of Gourmet Pizza's made by Momma's Food Group and sold through leading supermarkets.

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Our brief

 

To create a brand name and packaging targeted at the Gourmet shopper.

Scope of work

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  • Brand Logo 

  • Brand name and tagline

  • Packaging

  • Print management

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PapaGino's was chosen for  it's authentic and friendly feel. The tagline 'Deli Pizza' was incorporated with stylised olive leaves to position the quality and freshness of the range.

 

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The packaging adopts a simple design approach and includes a slate background, silver foiled logo and colour differentiation for the variant names.

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