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Project 1

PapaGino's Deli Pizza
Overview
PapaGino's Deli Pizza is a range of Gourmet Pizza's made by Momma's Food Group and sold through leading supermarkets.
Our brief
To create a brand name and packaging targeted at the Gourmet shopper.
Scope of work
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Brand Logo
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Brand name and tagline
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Packaging
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Print management




PapaGino's was chosen for it's authentic and friendly feel. The tagline 'Deli Pizza' was incorporated with stylised olive leaves to position the quality and freshness of the range.
The packaging adopts a simple design approach and includes a slate background, silver foiled logo and colour differentiation for the variant names.
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